AI Insights · Timothy · January 2022
Top News and Magazines Apps Performance in Central America Q4 2021
In the fourth quarter of 2021, the top five news and magazine apps in Central America exhibited varied performance in terms of downloads, revenue, and active users. Data from Sensor Tower reveals key trends across these metrics.
Throughout the fourth quarter of 2021, the top five news and magazines apps in Central America demonstrated interesting trends in weekly downloads, revenue, and active users. Here's a closer look at how these apps performed.
SkyAlert: Alerta Sísmica saw a notable peak in weekly revenue at the beginning of October, reaching approximately $52K. However, this figure gradually declined, ending the year at around $4.6K. Download trends also showed a significant drop from 15.4K in late September to around 1.4K by the end of December. Active users followed a similar pattern, starting at 62.9K and decreasing to 17.1K by the end of the quarter.
EL NORTE experienced relatively steady weekly revenue throughout Q4, with occasional peaks, such as $6K in early November. Weekly downloads remained modest, ranging from around 211 to 432, with no significant spikes. Active users data was not available for this app.
REFORMA maintained a consistent weekly revenue, hovering between $3.1K and $5.8K over the quarter. Downloads showed minor fluctuations, with numbers ranging from 262 to 549. Like EL NORTE, active users data was not available for REFORMA.
Alerta Sísmica México - SASSLA observed a steady decline in weekly revenue from $3.8K at the end of September to approximately $250 by the end of December. Weekly downloads also decreased from 12.8K to 857 over the same period. Active users dropped from 96.6K to 23.6K by the end of the quarter.
La Nación Costa Rica had a relatively stable weekly revenue, fluctuating around $450 to $622 throughout Q4. Downloads remained low, ranging from 45 to 128 weekly. Active users data was not available for this app.
These insights are based on Sensor Tower data, providing a comprehensive look at the performance of top news and magazines apps in Central America during the last quarter of 2021. For more detailed insights, visit Sensor Tower.
